Block Puzzle (ASO)

About project

Block Puzzle is the ultimate brain training game for puzzle enthusiasts of all ages. Based on the classic Tetris game, Block Puzzle adds new levels of excitement and difficulty. With stunning graphics and intuitive gameplay, this game will keep you hooked for hours. Whether you’re a beginner or an advanced player, Block Puzzle will test your problem-solving skills and help you improve your reaction time.

App Store Optimization (ASO) Research

Keyword research: We identified relevant keywords for the app such as “block puzzle”, “tetris”, “puzzle game”, “brain game”, and “jigsaw puzzle”.

Competitor analysis: We analyzed the top-ranking apps for the identified keywords and studied their title, subtitle, and keyword fields, as well as their reviews, ratings, and screenshots.

ASO Implementation

Title and subtitle:
– We optimized the app’s title and subtitle to include the primary keyword “block puzzle” and other relevant keywords.

Keyword field:
– We included all relevant keywords in the app’s keyword field.
– Screenshots and video previews: We created new screenshots and video previews that highlighted the app’s features and gameplay.
– Reviews and ratings: We encouraged users to leave reviews and ratings for the app to improve its visibility in the app store.

ASO Tracking and Analysis
– We tracked the app’s performance in the app store using tools such as Sensor Tower and App Annie.
– We analyzed the app’s search ranking, search visibility, and downloads to determine the effectiveness of our ASO efforts.
– We made adjustments to our ASO strategy as needed based on the results of our tracking and analysis.

ASO Maintenance

We regularly update the app’s title, subtitle, and keyword field to reflect any changes in the app store algorithm and competition.
We continue to encourage users to leave reviews and ratings for the app to maintain its visibility in the app store.
We stay up to date on the latest ASO best practices and make any necessary adjustments to our strategy accordingly.
Note: The above is just an example of how an ASO portfolio could be structured. The exact details, such as the keywords and screenshots used, would be specific to the app and would require further research.